The pages, menu, booking button, photos and policies an Australian beauty salon website needs, in the order clients look for them.
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Read the guideGuides for salon owners
Practical articles on getting booked from your website and Google, written for Australian beauty salons, skin clinics, brow and lash studios, nail salons and laser clinics. Figures link to their official sources.
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- Pricing How much does a salon website cost in Australia?
What Australian salons pay for a website: DIY builders, one-off agency builds and managed monthly plans, and the costs people forget to count.
- Google Google Business Profile for beauty salons
Set up and run a salon's Google Business Profile: name rules, categories, hours, booking link, photos and how it works with your website.
- Reviews How salons get more Google reviews, within the rules
Ways an Australian salon can ask for more Google reviews without breaking Google's policy or ACCC guidance, plus the extra rules for clinics.
- Website Salon website or Instagram page: do you need both?
What an Instagram or Facebook page does well for a salon, where it falls short, and how a website and social pages work together.
- Booking Online booking and no-shows: a guide for Australian salons
How to put online booking on a salon website, and cut no-shows with reminders, deposits and a clear cancellation policy clients see first.
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